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Q&A with Kimo Seymour, Life Time Media and Events

Kimo Seymour is the Senior Vice President of the Media and Events division of Life Time ­- The Healthy Way of Life Company. In his current role, he oversees Athlinks, as well as Life Time’s 50+ athletic event portfolio, including the Leadville Race Series, the Life Time Tri Series and the Gildan Esprit de She Series, among several others. Seymour has been involved with event management and production since 2008 and is an active endurance athlete, having completed 11 IRONMAN triathlons (including six World Championships in Kona), nine Blueprint for Athletes Leadville Trail 100 Mountain Bike races under eight hours, two 24-hour mountain bike races and multiple marathons.

What excites you and your organization most about partnering with a revolutionary product like Blueprint for Athletes?
Blueprint for Athletes is like nothing else in the marketplace, giving athletes insights based on their own health markers. We’re very excited to watch how the service will positively impact our athletes over the next few years.

How do you hope the Leadville Race Series athletes will benefit from this partnership?
Our Leadville athletes are some of the most determined, focused athletes who are always looking for an edge in training and competing. This partnership gives our athletes the ability to work with a brand new service, collect insights they’ve never had before and create a customized plan for themselves — all based on science. We feel this could be a game changer for our elite athletes and the way they train. We’re looking forward to working with Quest Diagnostics to really make this service come to life in Leadville.

What is your vision for the growth of the Leadville Race Series and how does Blueprint for Athletes play in that vision?
The spirit of Leadville is really all about this small town feel and how the athletes that compete become a part of the community. We’re truly excited for Blueprint for Athletes to become a part of the community, and our collective Leadville family. In the words of Ken Chlouber, you are stronger than you think you are, and you can do more than you think you can. With Blueprint, we think our athletes will realize this even more.

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