On-Site Activation

VENUE

Northstar Resort
5001 Northstar Dr 
Truckee, CA 96161 
> View Map

ON-SITE CONTACT

Lily Burns
lburns@lt.life
(573) 823-1946

EVENT CONTACTS

Lily Burns – National Account Manager | Sponsors
lburns@lt.life

Megan McCormick – Exhibitor Manager
MMcCormick3@lt.life

Sponsor & Exhibitor Information

BOOTH ASSIGNMENT & LOAD-IN
Expo management will assign booths to exhibitors and sponsors based on contract requirements, power needs, and the products being displayed. All exhibitors will receive confirmation of booth assignment prior to the event.

Venue restrictions REQUIRE Hand-Carry Load-In. No vehicles will be allowed within the Expo / Finish Festival footprint. Temporary parking closer to venue may be available for unload, but please move your vehicle after complete in order to comply with venue policies.

ADVANCED SHIPPING
Booth supplies such as tents, tablecloths, products, samples, etc. may be shipped to shipping facility in advance or brought directly to the race venue by the vendor. Note that large shipment/pallets require a lift gate for delivery. If materials MUST be shipped in advance to the race, they must arrive no later than July 11, 2025.  To request shipping address, please email Lily Burns at lburns@lt.life.

Post-event shipping is not available. All activation materials must leave with the client upon conclusion of the event.

BOOTH MATERIALS
Each 10×10 booth space is supplied with one electrical hook up if requested (must bring own extension cord). Exhibitors are responsible for providing all other materials needed for a successful activation.

Exhibitor’s materials must fit within the assigned booth space and may not obstruct walkways, exits, general view, and other exhibitors. Exhibitors are not to activate outside of their assigned booth space. No handouts or flyers may be passed out or posted outside of the assigned booth space. This will be strictly enforced. Any special booth construction must be submitted for prior approval. Expo management strictly prohibits subletting of booth space. This means that the only company permitted to activate within a specific booth space is the one that signed a contract with Life Time. Exhibitors may not share their booth space or use their space for any other reason without prior written approval from Life Time. Exhibitors must remain open at all times during expo hours. The expo is non-exclusive.

RESTRICTIONS
Products with the event logo, name, etc. may not be sold, displayed or distributed without prior written approval from Life Time. Management reserves the right to restrict and remove any product it deems objectionable (includes products, persons, objects, conduct, etc.) for health, safety or other reasons. This may include products in conflict with sponsors.

NO CANNABIS, CANNABINOID (CBD), OR RELATED ITEMS MAY BE PRESENT AT THE EXPO WITHOUT PRIOR APPROVAL FROM LIFE TIME. Expo management and Life Time staff reserve the right to restrict and remove anything that has not been pre-approved.

Exhibitors agree to comply with local, city, and state laws, ordinances, and regulations. Exhibitors are responsible for all fire precautions.

SECURITY
Life Time is not responsible for vendor materials. Vendors are responsible for securing all valuables. Life Time is not responsible for lost, damaged, or stolen property. Security is not provided at the event. Please have your booth staffed at all times.

FOOD & BEVERAGE 
Exhibitors are not permitted to sell, serve or distribute any food or drink without prior written permission from race management. Exhibitors must request this opportunity within the form below.

PARKING
Parking is available at the Northstar resort, but it is limited.

On-Site Activation Form | DUE July 1, 2025

Questions? Please contact Lily Burns at lburns@lt.life.